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Burton M RULER (STYLE WINTER 2017), Black

Product number: 17B-BRT-104391-BLACK

Mens flexible proven snowboard lace-up boots.

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Burton M RULER (STYLE WINTER 2017), Black

Mens flexible proven snowboard lace-up boots

Product description for Burton M RULER (STYLE WINTER 2017), Black Snowboard Boots Male

From peak to park, no boot has elevated more riders with time-honored tech, comfort, and performance than the Ruler by BURTON.

With a legacy of pushing personal skills to the pro level, the Ruler mens boot by BURTON is the boot for stepping to larger drops and burlier features. For riders seeking Ion-level performance but lack the loot, its proven formula includes top tech like the choice of two unique and highly capable cushioning systems depending on the colorway you choose.

3M™ Thinsulate™ Insulation in the liner of the Ruler by BURTON and the added warmth of our Sleeping Bag heat-reflective foil defies arctic blasts; Total Comfort delivers a broken-in feel right out of the box. The PowerUP tongue keeps the entire package quick and nimble, enhancing rebound for consistent mid-range flex that won’t break down.

The colorway "Black - Wide Fit" offers more space in the middle and front of the boot for wider feet. Bigfoot would really buy the Ruler by BURTON!


  • Terrain: All Mountain
  • Support: Medium
  • Flex/Response: GripLITE Backstay - Snugging up the fit between boot and hi-back, the new rubber print backstays by BURTON also shave weight and enhance material-to-material grip. The result of this printed rubber application is more direct transfer from boot to binding to board for reduced rider fatigue.
  • 1:1 Medium Flex PowerUP Tongue: For greater rebound and durability, the majority of the boots BURTON feature this dual density tongue construction. Like all the Thin Profile 3D® Molded Tongues, it’s available in one of three flex options based on the boot. For even greater response, check the thermoplastic-reinforced PowerUP PlusTongue on the Driver X.
  • Lacing: Speed Zone™ Lacing System - Strong and low-profile, Speed Zone™ Lacing features lightning fast lacing control while allowing you to customize the fit of the upper and lower zone in seconds. More power means more rebound, wrap and response with less lacing effort. New England Rope laces add a virtually indestructible character worthy of the Lifetime Warranty by BURTON.
  • BURTON Exclusive New England Ropes with a Lifetime Warranty: American-made, natural fiber ropes power our Speed Zone™ and Boa® systems, not harsh metal cables. Virtually indestructible, New England Ropes’ laces are the same stuff used by stunt men, firefighters, and rescue teams.
  • Total Comfort Construction: Get an instantly broken-in feel right out of the box. Total Comfort’s industry-exclusive construction eliminates the break-in period for a fit that feels just as good from day 1 to 100.
  • Snow-Proof Internal Gusset: All BURTON boot tongues feature an internal gusset construction to completely seal the lower zone of the boot, keeping feet warm and dry.
  • The Boot is also available in Black - Wide Fit.

Material specifications for Burton M RULER (STYLE WINTER 2017), Black

Cushioning / Traction:

  • Black and White/Black: DynoGRIP Outsole - In addition to B3 Gel in the heel for greater cushioning, the DynoGRIP outsole features an extra layer of traction at the toe and heel for greater grip. Like every BURTON Dyno outsole, DynoGRIP provides lightweight, durable cushioning that’s formulated specifically for snowboarding. 10-15% recycled rubber content depending on model treads lighter on the planet, too.
  • Brick and Black/Multi: Lightweight, Low-Profile EST® Optimized Midsole - EST® goes beyond bindings by optimizing the soles on select boots for a more direct connection. Lower-profile, lighter weight, and with a reduced ramp angle, EST lowers your center of gravity and improves feel. All without sacrificing an ounce of cushioning thanks to ultra-dampening B3 Gel inserts.
  • Cushioning: Rubber Toe/Heel Reinforcements (Black and White/Black)
  • Sleeping Bag Reflective Foil: This new low-profile and lightweight underfoot technology reflects heat back to the feet, improving both warmth and comfort when faced with cold conditions. Exclusive to the Felix and NEW Ritual.
  • Footbed: Level 1 Molded EVA Footbed - Lightweight and long-lasting shock absorption.
  • B3 Gel in Heel
  • Outsole Rubber Contains Recycled Content

Imprint™ 2 liner:

BURTON invests more R&D hours, premium materials, and space age technology into our Imprint™ liners than many companies put into their entire boot line. BURTON’s latest liners reflect this two decade heritage by delivering snowboarding’s most comfortable, warm

  • Powered by 3M™ Thinsulate™ Insulation: Twice as warm as other insulations of equal thickness, it provides warmth even when wet. Exclusive to the youth Grom boot.
  • Lock-up Cuff: This super low-profile inner cuff carries the laces across the forefoot and ankle for ultimate heel hold with effortless entry and exit.
  • Man Fur: Shaven off the back of a yeti, Man Fur on select men's boot liners keeps your dogs comfortably caged with monsterous amounts of warmth and plush comfort.
  • Velcro® Liner Closure
  • Lock-Up Cuff and Inner Lace Lock
  • Lightweight Power Panels
  • Heat-Moldable
  • Material characteristics: breathable, insulated, water resistant, wind resistant
  • Lining: Imprint™
  • Sole: DynoGRIP

Burton M RULER (STYLE WINTER 2017), Black is developed for the following Sports & Activities:

  • Snowboard

Burton M RULER (STYLE WINTER 2017), Black can be used in the following Weather conditions:

  • Cold
  • Snow
Burton M RULER (STYLE WINTER 2017), Black

Download size chart for Burton

Burton size chart
Burton M RULER (STYLE WINTER 2017), Black

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